“The ProjectTicker is the real-time inventory of all of the jobs active in the Integrated department. It can be filtered by job due date, by account, by job-type (video, interactive, experiential, internal prods), by completion status, by CD or by producer. It also features a status bar that indicates the completion status of the job. All of this is automatically updated through our existent jobflow status process. So not only is it a thing of pride for the agency— in terms of the volume of work flow, accountability for that, and the diversity of jobs— but it also helps to highlight the importance of documentation on production status. Plus it is poised to truly demonstrate momentum. The Ticker will be manageable via a kiosk as well, which will be positioned at the front of the department, and the view-type can be adjusted by anyone.”
Everyone is constantly buzzing about the importance of external transparency for businesses these days but most places I’ve been privy to could benefit from much better internal transparency just as much.
It’s great to see the folks at CP + B build something that, quite iconically, begins to address some of that deficiency in an innovative way. This kind of openness brings both explicit and implicit value to all the members of their team and in doing so, fortifies the sense of accountability across all their work, which is always a good thing.
What would happen if your company exposed its process innards like this?
